Uncover the opportunities and learn how to address the challenges of Enterprise 2.0. Take part in four days of discussion and debate across five Conference tracks. Sessions include:
As the world's leading enterprise software provider, Oracle is introducing new social sales applications, development tools and services, unified communications, security, and management on top of a unified, standards-based, open enterprise architecture. In this user-oriented session, Oracle will demonstrate many of these next-generation capabilities and showcase how organizations like yours can harness the power of Enterprise 2.0 to gain business value.
Speaker - Steve Diamond, Senior Director, Oracle Worldwide Marketing, Oracle
Steve Diamond brings more than fifteen years of corporate and product marketing experience to Oracle. A technology industry veteran, Steve has introduced, positioned, and built awareness and demand for multiple products and services at both start-ups and established companies. Prior to his current role, Steve ran global public relations at Siebel Systems and served as a de facto member of the CRM On Demand marketing team. Steve has also led corporate marketing and communications programs at Inktomi Corporation and Hyperion Solutions, and has driven a number of successful initiatives working with companies such as Analog Devices, Digital Equipment Corporation, IBM, and Sybase. And most importantly, Steve loves all things 2.0 and 'social' as well.
The many-to-many dynamics of social media are introducing a wave of new realities for business. Blogs, discussion boards, video-sharing, podcasts, etc. are becoming part of the everyday professional experience. Companies are waking up to a buyer market that wants to engage with them directly-- will they be prepared? What is on the horizon that will irrevocably change the way employees/customers/partners connect, communicate and collaborate? Join the conversation as social media business strategist and leading voice Chris Brogan hosts three social media experts who will share their experiences: Maggie Fox, Founder and CEO of the Social Media Group agency, Rob Howard, CEO of Telligent and communications strategist, Katie Delahaye Paine.
Moderator - Chris Brogan, Vice President, Strategy & Technology, CrossTechMedia
Chris Brogan uses social media and technology to build digital relationships for businesses, organizations, and individuals. He has merged his experience in technology (enterprise IT and wireless telephony) with his passion for social media, such that he?s showing organizations how to use these tools inside the firewall, as well as to build authentic conversations between coworkers, customers, and even competitors. Chris speaks at several conferences and for private organizations, bridging business-minded people with technology concepts and helping tech-centric types understand the business implications of their efforts. For more on his speaking, check out http://chrisbrogan.com/connect Chris blogs, writes articles, and makes media of all kinds at [chrisbrogan.com]. Skilled in new media creation (blogging, podcasting, videoblogging) as well as social media community building (through sites like Facebook, Ning, Twitter, and others), his strength is in connecting passionate people together for business, collaboration, and networking.
Katie Delahaye Paine (twitter: KDPaine) is the CEO and founder of KDPaine & Partners LLC and author of, Measuring Public Relationships, the data-driven communicators guide to measuring success. She also writes the first blog and the first newsletters dedicated entirely to measurement and accountability. In the last two decades, she and her firm have listened to millions of conversations, analyzed thousands of articles, and asked hundreds of question in order to help her clients better understand their relationships with their constituencies. People talk, we listen.
Speaker - Maggie Fox, Contributor, Social Media Group
Maggie Fox is the founder and CEO of Social Media Group, one of the world?s largest and best-known agencies helping business navigate the world of Web 2.0. Pioneers in their field, SMG has created and executed social media strategies for Ford Motor Company, SAP, Yamaha Motor and Harlequin Publishing. Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has lead teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise.
Rob Howard, CEO and Founder, drives the corporate vision and growth for Telligent®. As an expert in planning and growing social media communities on the Web, Mr. Howard is a pioneer in developing enterprise-ready software applications for online communities. Whether it?s streamlining project management with forums or supplementing traditional online advertising with blogs, Mr. Howard is determined to help organizations of any size apply the value of social media communities to their business. Prior to founding Telligent, Rob was a Program Manager and Technical Evangelist at Microsoft Corporation, where he contributed to the development of the ASP.NET technology while helping organizations adopt Microsoft?s Web platform. Mr. Howard has authored several books on the topic of software development and speaks around the globe at developer conferences, such as Microsoft?s PDC and TechEd.Rob is a Dallas, TX Microsoft Regional Director and a Microsoft ASP.NET MVP. Blog: weblogs.asp.net/rhoward
Suddenly, in the past year or so, companies around the world are turning the mirror on themselves and trying to calculate the true cost of their doing business, including their environmental impact. For the first time, Enterprise 2.0 has published a green policy regarding conference materials. Collaboration, when extended to all aspects of the enterprise, can have a dramatic impact on reducing carbon footprint. Come share your stories and learn about what other organizations are doing to amp up their collaborative activities while tamping down their effect on the environment.
Since 1903, Wallem has played critical roles as a ship broker, shipping agent and ship manager. The need to improve time-to-decision and time-to-action has been an integral part of how the company has approached IT. Wallem's adoption of Enterprise 2.0 technologies concentrates on applying RSS and other social software tools to achieve closed-loop processing in a manner that supports the security needs, transactional activities and notification requirements of the business. This session will review the application and E2.0 tools used by Wallem to operationalize RSS.
The velocity and variability of today's business environment has become more dynamic and unpredictable than ever before. The pace of change is so fast, that executives find it increasingly difficult, if not impossible, to keep their organizations performing and innovating at levels necessary to deliver optimal business results and competitive differentiation. What capabilities does an enterprise require to develop an agile workforce? How do organizations address the leadership gap? How do strategists address strategic talent initiatives? What analytics are necessary to link organizational capabilities with business strategy execution? What is the role of technology in developing a next generation workforce?
Speaker - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Speaker - Patrick Slesinger, Director & CIO, Wallem Innovative Solutions
Patrick joined Wallem in December 1992. He is responsible for Information Technology, including business process management, for the group worldwide. In 2000 he was responsible for establishing Wallem Group's Software Development and Business Process Off-shoring Centre in the Philippines, WIS Clark. This facility provides Wallem, its clients and third parties cost effective world class systems development and process management. Patrick is the past Chairman of the Intertanko IT Committee, and a keen advocate of intra-industry Information Technology and software development collaboration.
Learn useful lessons that work from companies like Pixar, Dow Jones, Vodafone, and Accenture. Listen to Sun Microsystems' story about their successful wikis.sun.com and blogs.sun.com. Get 12 tips for making your wiki work. Learn what value these companies created.
Jeffrey Walker is President of Atlassian, a software company that builds development and collaboration tools. He leads the company's sales and marketing and the US operations. Prior to Atlassian, Jeffrey held CEO and President roles at four companies including Accrue Software. He spent 25 years in IT and management consulting including running a subsidiary of Computer Sciences Corp. and managing a practice for the consultancy CSC Index. Jeffrey began his career as a programmer in Boston. He is an avid musician and amateur artist living in Menlo Park, California. Atlassian develops affordable software that helps enterprises collaborate better. Five years ago Atlassian introduced JIRA, now one of the most popular issue trackers used for IT and project management. Atlassian's Confluence spearheaded the use of enterprise wikis, and is the most widely used commercial wiki worldwide. The company has over 10,000 customers in 98 countries, including 30 of the world?s top 50 corporations.
Speaker - Linda Skrocki, Sr. Engineering Program Manager, Sun Microsystems, Inc.
Linda Skrocki is a Sr. Engineering Program Manager who manages Sun Microsystems Blogs, Wikis & Forums sites. She is an avid social networking enthusiast who evangelizes the use of community tools to drive efficiency, open conversations, and build fruitful relationships. She is also a leader in defining corporate guildelines in the social networking space. Linda has been in the technology sector for 15 years. She enjoys gardening, reading, and spending time with family. http://blogs.sun.com/lskrocki
Enterprise 2.0 at Lockheed Martin is sparking a knowledge management revolution enabling the business to more effectively compete, win, and perform. At its core, a social computing platform empowers knowledge workers by lowering the barriers to create, share, and find information. The platform evolved from collaborative tools and now includes Web 2.0 tools such as social bookmarking, blogs, wikis, discussion groups, weekly activity reporting, and personal/team spaces. This session will communicate what the platform is, demonstrate the components, and share some case studies and lessons learned from the E2.0 implementation at Lockheed Martin.
Speaker - Christopher Keohane, Unity Product Owner, Lockheed Martin
Speaker - Shawn Dahlen, Unity Program Manager, Lockheed Martin
As corporations continuously face the need to innovate, how can we reduce risks in product development and accelerate our understanding of user needs to inform successful innovation processes? Microsoft Office Labs shares learnings gained through rapid concept testing and their collaborative approach to innovation designed to integrate new ideas quickly into the product development process. Through this "behind the scenes" view into Microsoft's 2000+ person employee trial known as TownSquare, you will learn how social networking and prototyping can lead to faster innovation in your business.
Chris Pratley is the General Manager of Microsoft® Office Labs, a group within Microsoft Business Division with a mission to accelerate innovation at Microsoft in the area of productivity. Office Labs plays a role as an enabler for product teams to explore new ideas, for people with ideas throughout the company to get traction with those ideas, and to make the innovation we all do more visible. Office Labs also works on incubations for new product or technology areas. Before Chris started Office Labs he worked in Microsoft Office for 12 years, first in Excel, then Word as a Program Manager working on Asian language versions, then a lead Program Manager on Word for globalization of Office 2000 and Word basic use features. In 2001, after being Group Program Manager of Word for a year, he co-founded the OneNote team and was GPM of both applications through the 2003 & 2007 releases ? adding Publisher and Text Services to his responsibilities for 2007. Before he joined Microsoft in 1994, he lived in Japan for several years working for Seiko-Epson Corporation on their first Stylus color inkjet printer and had a great time learning Japanese language and culture. He is originally from Montréal, Canada, and has a Systems Design Engineering degree from the University of Waterloo.
Nelle Steele is an ethnographer and user experience researcher who has worked at Microsoft since 2000. Her research for MSN, Windows, Ultra Mobile PC and Microsoft Office Labs has covered wide-ranging demographics [for example, baby boomers, truckers, small businesses, families, teenagers], places [North America, South America, Asia, Europe] and experiences [wireless spaces, transit], which have all been tied together by one key thread: attempting to understand people?s daily lives, and how technology fits into them, to better inform product development. Her most recent publications are ?Effectiveness through Partnerships: Navigating the Shifting Landscape of Partnerships to Influence Product Development? in Partnering for Organizational Performance [2008], and ?Engaging Our Audience Through Photo Stories? in Visual Interventions: Applied Visual Anthropology [2007]. Her professional interests include understanding social networks, race, power, gender and organizations. Nelle earned her BA in Anthropology at Brown University and master?s degrees in Cultural Anthropology and Industrial Relations from the University of Wisconsin-Madison.
Delivering a communication channel that enables people to subscribe to the information they need, includes filtering and alerting mechanisms to notify people of important changes, and provides access points across multiple application contexts, is an incredibly powerful solution. Deployment of feed syndication platforms to manage proliferation of RSS feeds can improve worker productivity, drive business performance and aid in community-building efforts across people with common information interests. In this panel, senior strategists from leading enterprise RSS vendors and enterprise customers share their perspectives on market trends across different industries.
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Brian Kellner is responsible for overall product management and the consumer business segment of NewsGator. Brian has held product or development management positions for over a dozen years. Most recently he was Vice President of Enterprise Products for Webroot Software. Brian holds a B.S. in Aerospace Engineering from the Massachusetts Institute of Technology and an M.S. in Management from Colorado Tech.
Speaker - Scott Niesen, Director of Marketing, Attensa
Social bookmarking installations often go from good to great to overwhelming. Although social bookmarking offers a rich potential for discovery and connecting it requires analysis and understanding of what is hidden in the mass of shared contributions. This session will show how to manage and make sense out of this flood of information.
Speaker - Thomas Vander Wal, Principal & Sr. Consultant, InfoCloud Solutions, Inc.
The excitement surrounding Web 2.0 is spreading throughout the public and private sectors and has organizations everywhere wondering how best to harness its power. Unlike never before, this development encourages use and experience ahead of structure. It allows an organization's individuals and groups to interact with one another, with customers, and with partners and to share ideas and content like never before. This provides both new opportunities and new challenges, but with the right strategy and an integrated Enterprise 2.0 offering, the possibilities are endless. This session will explain:
* how to best capitalize on the opportunities for your organization
* what is the right infrastructure on which to base this strategic initiative
* how to accommodate this wave of collaborative content coming from varied sources
* what does this mean in the context of content validation and corporate memory preservation
* what you need to know about the emerging use of rich media
* how organizations with strong compliance requirements meet these new challenges.
In this new 2.0 world, organizations can provide the long-expected, high-performance workspace to their employees and fulfill the need for a rich, interactive experience for their customers and partners. Join this session to learn how your organization can best prepare for the Enterprise 2.0 ecosystem.
Speaker - Daniel Kraft, President, RedDot, Open Text Web Solutions Group
Speaker - Tom Jenkins, Executive Chairman & Chief Strategy Officer, Open Text
Video conferencing is getting plenty of buzz these days, but every new and improved solution, while valuable each in its own right, add to the confusion of designing a scalable, cost-effective video conferencing system. Some vendors, such as Cisco and HP, are setting their sights on telepresence - a truly immersive visual experience that comes with a hefty price tag and the need for significant services. Other vendors are focused PC-desktop video, which may not look and sound perfect, but which is easily accessible from anywhere, anytime, and by anyone. In between are high- and standard-definition room based systems of various shapes and sizes. How is an IT manager to choose? This session will highlight the pros and cons of today's videoconferencing choices and help you make the right decision for your organization.
Moderator - Melanie Turek, Principal Analyst, Frost & Sullivan
Melanie Turek is a Principal Analyst at Frost & Sullivan. She is a renowned expert in real-time communications, collaboration and content-management technologies, which she has been covering for more than 10 years. Ms. Turek has worked closely with hundreds of vendors and senior IT executives across a range of industries to track and capture the changes and growth in the fast-moving unified communications market. She also has in-depth experience with business-process engineering, project management, compliance, and productivity & performance enhancement, as well as a wide range of software technologies including messaging, ERP, CRM and contact center applications. Ms. Turek writes often on the business value and cultural challenges surrounding real-time communications, collaboration and Voice over IP, and she speaks frequently at leading industry events, including VoiceCon, Interop and CMP Media's Collaborative Technologies Conference, for which she serves as an advisory board member and track chair. She can be reached at melanie.turek@frost.com.
Speaker - Roger Wallman, Director of Product Marketing, RADVISION, Inc.
Speaker - Stephen Epstein, Chief Marketing Officer, Avistar Communications, Inc.
Wikis and tags -- user-generated metadata -- are a mainstay of Web 2.0. They also show promise for Enterprise 2.0, but the enterprise introduces a unique set of challenges: without centralized authority, how can we tame that chaos, and how can it coexist with more formal content? Hear how new search and information access techniques manage this.
Join moderator David Berlind and a panel of girl uber-geeks in a fast-paced discussion on the role of Mash-ups in the Enterprise. Mash-ups have the potential to turn content on its head and repurpose it in quick grabs inside and outside of the enterprise. The panel will discuss the challenges and opportunities with integration, as well as the territorial/cultural barriers that stand to thwart utilization of this most powerful Enterprise 2.0 tool.
Moderator - David Berlind, Exec Director Interop, Editor-At-Large and General Manager, TechWeb
David is General Manager of Alternative Events in the Live Events Group of TechWeb (formerly CMP). He is also Editor-At-Large for InformationWeek.com and the Executive Conference Director for Interop. Prior to his career in tech media, David spent eight years as a software developer, network engineer, and IT manager.
Speaker - Charlotte Goldsberry, Vice President, New Markets, Denodo Technologies
Charlotte Goldsberry is Vice President of New Markets for Denodo Technologies. With over 20 years of strategic selling experience, Ms. Goldsberry has held executive management positions at companies such as Bridgestream, acquired by Oracle, Laszlo Systems, Epicentric, WebFlow and Frame Technology. In her role as Vice President of Sales and Senior Vice President of International at Epicentric, a portal infrastructure provider acquired by Vignette, Ms. Goldsberry grew the sales and business development teams from the company's inception and worked closely with customers like GE, Motorola and Chase. Prior to Epicentric, she served as Vice President of Sales at WebFlow, where she built and managed both direct and indirect sales teams, bringing on customers like Charles Schwab and Schlumberger. Ms. Goldsberry also worked at Frame Technology, where she managed revenue up to $40M, helping the company accumulate $100M in revenue prior to its acquisition by Adobe Systems.
Speaker - Lauren Cooney, Group Product Manager, Web Platform, Microsoft
Lauren Cooney has ten years of experience building technical communities and strategies, and bringing new products to market for enterprise software companies. In May 2008, Cooney joined Microsoft to lead the Web Platform Group for the Developer Division, and her team is responsible for Web strategy, Web 2.0, and several other key initiatives. Prior to Microsoft, Cooney was a member of IBM's Information Management CTO Office, focusing on strategy, community evangelism, Go-To-Market efforts, and sales enablement around Web 2.0, Info 2.0, and open source technologies and products. Prior to her role in Information Management, Cooney worked on Apache Geronimo in the WebSphere Group as the IBM lead for building community and programs. Before coming to IBM in 2005, she ran dev2dev and led the developer marketing community team at BEA Systems Inc., where she started the BEA dev2dev User Group Program, Technical Evangelist program, spearheaded the O'Reilly/dev2dev partnership and led several other successful community and technical initiatives. Prior to BEA, she was an investment analyst at The Angels Forum venture capital fund in Silicon Valley, focused on enterprise software investments.
Michaline Todd is Director of Corporate Marketing at Serena Software and the quintessential business masher. Responsible for everything from Serena?s web presence to live events, design, branding and advertising ? she?s taken to mashup culture and constantly finds new uses to help make marketing at Serena more productive and efficient. Prior to Serena, Michaline ran global events teams at Symantec, Veritas and Oracle. Michaline?s favorite diversion were the two years when she earned a pastry degree from the Professional Culinary Institute and worked as a professional chef ? an altogether different form of mashing.
Speaker - Nicole Carrier, Lead Product Manager, IBM
Cloud computing can be an excellent option for companies looking to deploy Enterprise 2.0 applications without dealing with complex setup and ongoing maintenance. But moving applications into cloud, whether in a managed hosting environment or computing on demand environment has its own sets of challenges that should be addressed. Our panel of experts discuss best practices around cloud-based solutions for the enterprise.
Moderator - Frank Gillett, Vice President, Principal Analyst, Forrester Research
Speaker - Alyssa Henry, General Manager, Amazon S3, Amazon Web Services
Speaker - John Engate, CTO, Rackspace
Speaker - Rod Boothby, VP, Platform Evangelism, Joyent
How do you inspire the kind of innovative thinking and team work that can keep your business profitable and growing? Social software from IBM Lotus® is designed to empower business people to be more effective, innovative, and competitive by building and leveraging professional networks of coworkers, partners and customers. Lotus Connections enables you to find and collaborate with experts quickly; build closer partner and customer relationships; and foster bottom-up, community-based innovation. While Lotus Quickr supports teamwork with web 2.0 collaborative technologies making those teams more agile and responsive. In this session, Jeff Schick, Vice President of IBM WPLC Social Software accompanied by a special guest and valued IBM customer -- will share how these technologies are creating real business benefits as they unleash the power of business communities internally and externally. After all, when you empower people to share their ideas and work together creatively, there's no limit to what an organization can do.
Speaker - Jeff Schick, VP of IBM WPLC Social Software , IBM
Jeff is currently the Vice President for IBM WPLC social software initiatives and has overall responsibility for development, marketing, sales and services. In January 2007, IBM announced IBM Lotus Connections, the first integrated social software platform for business. These social software capabilities are used at IBM today, as well as in governments and businesses around the world. As an IBM Executive, Jeff has appeared on numerous news and technology programs including Sirius, CNBC and CNN, as well as in international newspapers and trade publications including the NY Times, Wall Street Journal, Financial Times and Business Week. Jeff serves on the Advisory Board of the Film Foundation as the technology advisor. The Film Foundation is focused on the preservation of film and the education of visual arts in schools around the world. The Film Foundation is an organization that is chaired by Martin Scorsese and has a Board of Directors that includes Steven Spielberg, George Lucas, Clint Eastwood and other esteemed Directors.
Social computing platforms integrate enterprise 2.0 capabilities into a single platform (blogs, wikis, RSS, etc.) Three basic choices are available to the SMB and large enterprise. The first is to choose an established large enterprise application vendor's solution (IBM, Microsoft, Oracle); the second is to choose a startup's offering (Jive/Clearspace, Thoughtfarmer) and the third is to "roll your own" or build a customized application that provides all the functionality you're looking for based on components available from the open source community. Jevon MacDonald, a leading Enterprise 2.0 blogger and CEO of Firestoker, will lead an industry panel on discussing the merits and pitfalls of each of these approaches.
Moderator - Jevon MacDonald, Enterprise Irregular Contibutor, Firestoker
Speaker - Brian Magierski, Chief Development Officer, nGenera Corporation
Speaker - John Samuel, SVP, Travel Studios, Sabre Holdings
John Samuel Senior Vice President John Samuel is a travel industry veteran and consultant, well-known for his innovative programs using the web to market and deliver a superior travel shopping experiences for consumers. Through his leadership, Travel Studios is leading technology and business innovation for Sabre and its customers. Prior to joining Sabre, Samuel spent 2 years at Orbitz, where Samuel held the position of Executive Vice President and was responsible for all aspects of marketing and leisure travel offerings, ensuring that the travel site continued its industry-leading role in offering the easiest to use and most consumer-friendly web site. He also lead the company?s e-commerce and distribution efforts by building stronger relationships with travel suppliers. Prior to joining Orbitz, Samuel spent 16 years with American Airlines, where he served as vice president of Customer Technology, maintaining overall responsibility for the airline?s web site. He also managed the team responsible for development and operation of all of American?s customer-facing technology. During his tenure in this position he directed the expansion of self-service airport kiosks and rollout of the voice recognition platform for customer service. Samuel also held the position of vice president of Interactive Marketing where he oversaw the complete redesign of the American?s web site with a new look-and-feel, technical platform and enhanced functionality to successfully improve customer satisfaction and expansion of email product suite of services. During this period, he also launched an expansion of American?s Customer Relationship Management (CRM) capabilities. Samuel holds an MBA in marketing and finance from University of Chicago and a Bachelor of Arts in Management Information Systems from Abilene Christian University in Abilene, Texas.
Speaker - Lawrence Liu, Technical Product Manager, Microsoft
Enterprises continue to struggle with cost justifying investments in collaborative technologies such as social networking and unified communications. This is leading to the development of a new paradigm of integration of business applications and processes with communications and collaboration capabilities, enabling enterprises to create use cases that enhance business processes and solve business challenges. A new class of application platform provides gateway services, providing web services and application programming interfaces to communication and collaboration system. During this session we'll discuss the rise of communication enabled business processes and how enterprises can take advantage of these capabilities to improve the agility and responsiveness of their organization.
Moderator - Irwin Lazar, Principal Research Analyst and Program Director, Nemertes Research
Irwin Lazar is the principal analyst and program director for unified communications and collaboration at Nemertes Research, where he develops and manages research projects, develops cost models, conducts strategic seminars and advises clients. His background is in network operations, network engineering, voice-data convergence, and IP telephony. Mr. Lazar is responsible for benchmarking the adoption and use of emerging technologies in the enterprise in areas including VOIP, unified communications, Web 2.0 initiatives, social networking, and collaboration.
Speaker - Dave LeClair, Director Unified Communications Market Development, Avaya
Dave LeClair Avaya Inc. Dave LeClair is Director, UC Market Development with responsibilities around Avaya?s UC strategy and interfacing with Avaya?s strategic partners. Prior to his current role Dave was Director R&D, UC Clients in Avaya?s Unified Communications Division. Dave has been responsible for R&D and business development for a variety of software products and solutions targeting enterprise mobility and UC. This includes soft clients including Avaya?s Soft Phones and Avaya one-X Communicator as well as Avaya?s Fixed Mobile Convergence products such as Avaya One-X Mobile. Prior to joining Avaya, Dave worked for Vibren Technologies, an NEC company, as VP of Engineering. Dave has also held senior management and engineering positions at NEC Computer Systems, Digital Equipment Corp., National Semiconductor, and Internet Appliance Network. He has over 18 years of experience developing mobile devices, software and services for products in the PC, Consumer Electronics and Communications industries. Avaya Inc. designs, builds and manages business communications applications for more than one million businesses worldwide, including over 90 percent of the FORTUNE 500®. May 2008
Speaker - David Marshak, Senior Product Manager, Unified Communications and Collaboration (UC²), IBM Software Group
David Marshak leads Real-time Collaboration and Unified Communications product strategy and planning for IBM Lotus Software, including Instant Messaging, Web Conferencing, VoIP, telephony, and video. He is the product manager of Sametime Unified Telephony. Prior to joining IBM in January 2005, Marshak was an internationally known industry analyst and consultant with Patricia Seybold Group for 18 years. Marshak has spoken worldwide to audiences, large and small, on emerging technologies and future trends. He is often called upon to be a featured speaker and panel moderator at numerous industry conferences such as VoiceCon, Collaboration Technologies Conference, Burton Group Catalyst Conference, COMDEX, InternetWorld, Groupware, VON, NetWorld, and Lotusphere, among others. He has appeared as an expert commentator on PBS, CNBC, and on National Public Radio and has lectured on collaboration at Massachusetts Institute of Technology and Babson College. Marshak has been quoted in the Wall Street Journal, Forbes, New York Times, Business Week, and Investor?s Business Daily as well as the technical press. Marshak is the author of Understanding and Leveraging Lotus Notes, the Notes Strategist Series, as well as Mission Critical Lotus Notes (Prentice Hall, 1996).
Speaker - Denis Browne, Senior Vice President, Business User Imagineering, SAP Labs, LLC
Denis Browne Senior Vice President, Business User Imagineering With over fifteen years of experience in the enterprise software market, Denis Browne joined SAP in 2006 to establish the Imagineering team within the Emerging Solutions product group. His team explores and develops emerging technologies and business models which provide SAP customers with new solutions to improve their performance in the global marketplace. With innovative concepts and tools like Enterprise 2.0 and widgets, Denis? team points to the future of SAP solutions and the enterprise software market. Currently, Denis also consults with early-stage startup companies in the bay area, providing professional research and guidance. Before joining SAP, Denis spent eight years working with numerous startups as a founder, chief technology officer, and product manager. For example, he led product strategy for Software as a Service, a Web services platform company created by Marc Benioff, the Chairman and CEO of Salesforce.com. The solutions created by Software as a Service formed the basis of Salesforce.com?s AppExchange offering. In addition, Denis spent several years at Oracle leading product development teams. Denis graduated with an MA from the Institute of Technology in Carlow, Ireland. Denis is an avid traveler and spent a year and a half in 2002 exploring over 30 countries across North, Central and South America, Africa, Europe, Asia and the South Pacific.
Mark Woollen is Vice President of CRM product strategy for Oracle where he is responsible for driving the market requirements and business strategy for Oracle CRM applications. He brings more than 15 years of sales, marketing, and development experience to his role with the company. Prior to Oracle, Mr. Woollen was Vice President of products for InQuira Corp. where he guided company strategy and product development for customer self service and the contact center market. Previously, he spent seven years with Siebel Systems where he was Group Director responsible for Siebel?s service, call center, and web self service products. Mr. Woollen earned his bachelor's degree in Chemistry from Occidental College.
There are lots of vendors and tools now available to support Enterprise 2.0. But the complexity of enterprise applications, concerns about security, and the expectations of enterprise users (and their managers), dictate that collaborative and social networking tools need to be tailored for the enterprise environment. For example, typical enterprise users are acutely aware of the corporate hierarchy, and the UI should provide cues to inform and encourage them to collaborate with colleagues in a different department. Based on the findings of our own research, we will present ten design principles for integrating Web 2.0 technologies into enterprise applications.
Speaker - Dustin Beltramo, Architect, User Experience, Oracle Corporation
Speaker - Michal Kopec, Interaction Designer, Oracle
Community and collaboration pervade open source. It's no surprise therefore that there are a number of open source platforms which are not only capable of delivering Enterprise 2.0, but are delivering it with innovation, flexibility, and agility. This session covers several, including (but not limited to) Alfresco, Drupal, and Ringside Networks.
Moderator - John Eckman, Senior Director, Optaros Labs, Optaros
Bob Bickel is the CEO and one of the co-founders of Ringside Networks and sits on the Board. He helps with setting company strategy, sharing the vision of the future of social networking with others and getting market feedback to help set the proper direction for the company. He was an important part of the technology and business strategy and implementation at Bluestone Software and JBoss. Bob has helped advise a number of technology companies and currently sits on the Boards of Hyperic and Metaverse.
As vice president of marketing at Acquia, Jeff Whatcott leads all marketing activity for the company. Prior to joining Acquia Jeff served as vice president of marketing and business development in Adobe?s enterprise business unit, responsible for the open source Flex rich Internet application development framework and the LiveCycle business process platform. Prior to Adobe, Jeff held a variety of senior product leadership positions at Macromedia, and Allaire. Jeff is a proven thought leader in platform technology strategy and a passionate advocate of the open source development model and community- centered marketing. He is a frequent public speaker and panelist on key topics including rich Internet applications, commercial open source, and social publishing.
Speaker - John Newton, Co-founder and Chief Technology Officer, Alfresco Software, Inc.
John Newton has had one of the longest and most influential careers in content management. In 1990, Newton co-founded, designed and led the development of Documentum, which became the leader in content management and was acquired by EMC. He sent shockwaves through the industry again in 2005, when he co-founded Alfresco, an open source alternative to proprietary Enterprise Content Management vendors. He graduated with a BS in Electrical Engineering and Computer Science from the University of California at Berkeley. Newton is a regular attendee at the World Economic Forum meetings in Davos, where Alfresco was recently awarded a coveted Technology Pioneer designation.
Although this session provides technical details it also offers a glimpse at the issues behind enterprise search for those less familiar with the subject. The challenge is to provide easy access to data and content employees need while still protecting sensitive information. Join us as we share best practices for delivering secure yet comprehensive results for leading search engines.
Speaker - Mark Bennett, Vice President, New Idea Engineering, Inc.
Mark L Bennett - Vice President & CTO (mbennett@ideaeng.com) Mark Bennett, CTO and co-founder of New Idea Engineering, is a recognized expert on enterprise search engines. He is a respected industry thought leader and author. His experience also includes software development, API and Real-Time support, search and database development positions at Searchbutton, Access Technology and Portsmouth Naval Shipyard.
Speaker - Miles Kehoe, CEO, New Idea Engineering, Inc.
Miles B. Kehoe CEO, New Idea Engineering Mr. Kehoe is the founder and president of New Idea Engineering, Inc. He is consultant, author, speaker, and industry thought leader. He also founded Searchbutton, Inc., the first ASP for site search and reporting solutions, and served as the Chairman of their Board of Directors. Prior to NIE and Searchbutton, Mr. Kehoe served as sales engineering and consulting manager for Verity, Inc., the world leader in search and retrieval technology. Mr. Kehoe has also held development and support positions with Fulcrum Technologies, Network Innovations, and Hewlett-Packard. Mr. Kehoe received his Bachelor of Arts in psychology from Tulane University and did graduate work in computer science at Purdue University.
Enterprise 2.0 at Lockheed Martin is sparking a knowledge management revolution enabling the business to more effectively compete, win, and perform. At its core, a social computing platform empowers knowledge workers by lowering the barriers to create, share, and find information. The platform evolved from collaborative tools and now includes Web 2.0 tools such as social bookmarking, blogs, wikis, discussion groups, weekly activity reporting, and personal/team spaces. This session will communicate what the platform is, demonstrate the components, and share some case studies and lessons learned from the E2.0 implementation at Lockheed Martin.
Speaker - Christopher Keohane, Unity Product Owner, Lockheed Martin
Speaker - Shawn Dahlen, Unity Program Manager, Lockheed Martin
The internet is becoming programmable. Many sites are providing data access APIs as the Software As as A Service paradigm shift is taking place. Mashups have been around for years, but recently social networking sites have also joined the fray by opening up their own APIs. Facebook is one of the leaders of the movement. Having released their API in May of 2007, there are many thousands of Facebook applications in use today. Google countered with OpenSocial Project. We will discuss the internet as an application development platform in general, and look at how some of the leading social networking APIs work. We will then discuss how these concepts can be applied in the enterprise to enable better information sharing and collaboration.
Speaker - Jean Barmash, Director of Services, Alfresco
This session will dive into a comprehensive demonstration of building a mashup, including the creation of new feeds from enterprise sources, transforming and remixing feeds, developing and discovering widgets, wiring widgets together, and sharing mashups. The presentation will also showcase several examples of enterprise mashups.
Speaker - Joel Farrell, Senior Technical Staff Member, IBM
Joel Farrell is the Chief Architect of InfoSphere MashupHub, one of the two components of the new IBM Mashup Center. He is a member of the IBM Software Emerging Technology group and has been working on Web 2.0 and how it applies to the enterprise for the past two and a half years. He has previously worked on the Semantic Web, XML technologies, Web services and the Java platform. Joel is also the Chair of the Technical Steering Committee of the MedBiquitous Consortium, a health care standards organization.
Speaker - Nicole Carrier, Lead Product Manager, IBM
The excitement surrounding Web 2.0 is spreading throughout the public and private sectors and has organizations everywhere wondering how best to harness its power. Unlike never before, this development encourages use and experience ahead of structure. It allows an organization's individuals and groups to interact with one another, with customers, and with partners and to share ideas and content like never before. This provides both new opportunities and new challenges, but with the right strategy and an integrated Enterprise 2.0 offering, the possibilities are endless. This session will explain:
* how to best capitalize on the opportunities for your organization
* what is the right infrastructure on which to base this strategic initiative
* how to accommodate this wave of collaborative content coming from varied sources
* what does this mean in the context of content validation and corporate memory preservation
* what you need to know about the emerging use of rich media
* how organizations with strong compliance requirements meet these new challenges.
In this new 2.0 world, organizations can provide the long-expected, high-performance workspace to their employees and fulfill the need for a rich, interactive experience for their customers and partners. Join this session to learn how your organization can best prepare for the Enterprise 2.0 ecosystem.
Speaker - Daniel Kraft, President, RedDot, Open Text Web Solutions Group
Speaker - Tom Jenkins, Executive Chairman & Chief Strategy Officer, Open Text
Blogs are powerful communication platforms that allow you to capture information you find interesting and to share it with an "audience" who can talk back to you. This panel of five business bloggers with a combined blogging lifetime of 19 years has generated business, communicated the concerns of its customers, experimented, and broken new ground through their blogs. Topics we'll cover include: Blogging as knowledge management, Blogging as a conversation, Blogging for "fame and fortune", Blogging as a platform for experimentation, and Blogging to reduce internal spam. Come join us to share your experiences and have the chance to speak at length with experienced bloggers.
Moderator - Jessica Lipnack, CEO, NetAge
Speaker - Bill Ives, Web 2.0 Consultant and Writer, Portals and KM
Speaker - Cesar Brea, Partner, Force Five Partners
Doug is a senior attorney in Goodwin Procter?s Real Estate Group, helping clients invest in real estate through a variety of investment vehicles. He has considerable experience with the use of mezzanine loans and joint ventures to acquire indirect interests in real estate, as well as the use of mortgage loans as an investment in real estate or as a way to extract value from a real estate asset.
In addition to his real estate practice, Doug is a member of Goodwin Procter?s Knowledge Management Department. In this role, he is responsible for developing and implementing tools and resources to identify, create, represent and distribute knowledge for reuse, awareness and learning across the firm. Doug coaches other attorneys and staff on using knowledge resources to facilitate the efficient and effective practice of law. The firm has launched the use of internal wikis and blogs as part of their knowledge management program.
Doug is a frequent speaker and writer on the legal profession's use of knowledge management, enterprise 2.0, web 2.0 and social networks.
You can find Doug online at:
KM Space, a blog on law firm knowledge management, enterprise 2.0 and legal technology: http://kmspace.blogspot.com
As the world's leading enterprise software provider, Oracle is introducing new social sales applications, development tools and services, unified communications, security, and management on top of a unified, standards-based, open enterprise architecture. In this user-oriented session, Oracle will demonstrate many of these next-generation capabilities and showcase how organizations like yours can harness the power of Enterprise 2.0 to gain business value.
Speaker - Steve Diamond, Senior Director, Oracle Worldwide Marketing, Oracle
Steve Diamond brings more than fifteen years of corporate and product marketing experience to Oracle. A technology industry veteran, Steve has introduced, positioned, and built awareness and demand for multiple products and services at both start-ups and established companies. Prior to his current role, Steve ran global public relations at Siebel Systems and served as a de facto member of the CRM On Demand marketing team. Steve has also led corporate marketing and communications programs at Inktomi Corporation and Hyperion Solutions, and has driven a number of successful initiatives working with companies such as Analog Devices, Digital Equipment Corporation, IBM, and Sybase. And most importantly, Steve loves all things 2.0 and 'social' as well.
There are many threads in the fabric of Web culture -- social and more traditional tools, techniques that were designed and those that have emerged for their use, and sprawling communities affiliated through the explosion of social channels on the Web. As more workers are Web denizens, and are just as likely to consider themselves affiliated through Web relationships as work relationships, what are the impacts on the norms and mores of the new workplace. How have our perspectives on time, collaboration, productivity, organizational structure, strategy, and success changed? What are the microcultural impacts, like meeting ettiquette, and the macrocultural impacts, like bottom-up decision making? What are the generational flash points? How should the individual and the organization plan for the ongoing changes that are going on?
Stowe Boyd is best known these days for his writing and thinking at /Message. He is obsessed with social tools, and their impact on business, media, and society. He coined the term "social tools" in 1999, the same year he started blogging, and hasn?t looked back since. His work is principally oriented toward the theory and practice of social web application design and development, as well as related product strategy (like the activities formerly known as marketing).
The many-to-many dynamics of social media are introducing a wave of new realities for business. Blogs, discussion boards, video-sharing, podcasts, etc. are becoming part of the everyday professional experience. Companies are waking up to a buyer market that wants to engage with them directly-- will they be prepared? What is on the horizon that will irrevocably change the way employees/customers/partners connect, communicate and collaborate? Join the conversation as social media business strategist and leading voice Chris Brogan hosts three social media experts who will share their experiences: Maggie Fox, Founder and CEO of the Social Media Group agency, Rob Howard, CEO of Telligent and communications strategist, Katie Delahaye Paine.
Moderator - Chris Brogan, Vice President, Strategy & Technology, CrossTechMedia
Chris Brogan uses social media and technology to build digital relationships for businesses, organizations, and individuals. He has merged his experience in technology (enterprise IT and wireless telephony) with his passion for social media, such that he?s showing organizations how to use these tools inside the firewall, as well as to build authentic conversations between coworkers, customers, and even competitors. Chris speaks at several conferences and for private organizations, bridging business-minded people with technology concepts and helping tech-centric types understand the business implications of their efforts. For more on his speaking, check out http://chrisbrogan.com/connect Chris blogs, writes articles, and makes media of all kinds at [chrisbrogan.com]. Skilled in new media creation (blogging, podcasting, videoblogging) as well as social media community building (through sites like Facebook, Ning, Twitter, and others), his strength is in connecting passionate people together for business, collaboration, and networking.
Katie Delahaye Paine (twitter: KDPaine) is the CEO and founder of KDPaine & Partners LLC and author of, Measuring Public Relationships, the data-driven communicators guide to measuring success. She also writes the first blog and the first newsletters dedicated entirely to measurement and accountability. In the last two decades, she and her firm have listened to millions of conversations, analyzed thousands of articles, and asked hundreds of question in order to help her clients better understand their relationships with their constituencies. People talk, we listen.
Speaker - Maggie Fox, Contributor, Social Media Group
Maggie Fox is the founder and CEO of Social Media Group, one of the world?s largest and best-known agencies helping business navigate the world of Web 2.0. Pioneers in their field, SMG has created and executed social media strategies for Ford Motor Company, SAP, Yamaha Motor and Harlequin Publishing. Maggie is a communications and content expert who has never met a medium she didn't like. Over the course of her career, she has lead teams that have marketed, written and produced television and web content for some of the biggest and best-known brands in North America, including Sears, Deloitte and Disney. Maggie is often asked to speak to the press and business groups about the importance and use of social media in the enterprise.
Rob Howard, CEO and Founder, drives the corporate vision and growth for Telligent®. As an expert in planning and growing social media communities on the Web, Mr. Howard is a pioneer in developing enterprise-ready software applications for online communities. Whether it?s streamlining project management with forums or supplementing traditional online advertising with blogs, Mr. Howard is determined to help organizations of any size apply the value of social media communities to their business. Prior to founding Telligent, Rob was a Program Manager and Technical Evangelist at Microsoft Corporation, where he contributed to the development of the ASP.NET technology while helping organizations adopt Microsoft?s Web platform. Mr. Howard has authored several books on the topic of software development and speaks around the globe at developer conferences, such as Microsoft?s PDC and TechEd.Rob is a Dallas, TX Microsoft Regional Director and a Microsoft ASP.NET MVP. Blog: weblogs.asp.net/rhoward
Suddenly, in the past year or so, companies around the world are turning the mirror on themselves and trying to calculate the true cost of their doing business, including their environmental impact. For the first time, Enterprise 2.0 has published a green policy regarding conference materials. Collaboration, when extended to all aspects of the enterprise, can have a dramatic impact on reducing carbon footprint. Come share your stories and learn about what other organizations are doing to amp up their collaborative activities while tamping down their effect on the environment.
Organizations face a variety of strategic challenges related to innovation, talent management, customer relationships and workforce agility. Social network sites (e.g., a "corporate Facebook") and related social media tools establish a foundation for organizations to deliver enterprise value in response to those challenges. To leverage social networks successfully, organizations must also address cultural dynamics and change management issues. In this panel, CEO's from leading social media vendors share their perspectives on market trends, the types of solutions being deployed and customer case studies across different industries.
Moderator - Mike Gotta, Principal Analyst, Burton Group
Mr. Gotta has over 25 years of experience in the IT industry. His research agenda covers strategies related to collaboration, social software and community-building within large enterprises. Mr. Gotta has over 10 years of experience as an industry analyst advising Global 2000 organizations on governance and best practices related to business productivity and knowledge management strategies. He is a frequent speaker at industry events and is a recognized expert in the field having published hundreds of articles related to collaboration, social software, and knowledge management. He is a former Senior Vice President & Principal Analyst at META Group and an avid blogger (http://mikeg.typepad.com).
Anne Berkowitch ? Chairman & Chief Executive Officer Anne is CEO of SelectMinds, a global provider of corporate social networking solutions. As co-founder and CEO, Anne Berkowitch leads the SelectMinds Board of Directors and management team. Since the company's inception in 2000, Anne has played a key role in the development of SelectMinds' client relationships and the evolution of the company into a leading provider of Corporate Social Networking solutions and services. Previously, Anne was a management consultant with Booz Allen & Hamilton, working primarily with service businesses out of both the New York and London offices. While at the firm, she was also very active in the recruitment and development of senior staff and went on to start her own boutique executive search firm specializing in placement of senior consultants, before co-founding SelectMinds. Anne has an MBA in finance from MIT's Sloan School of Management and a BSC in Applied Math and Biology from Brown University.
John Bruce has a solid track record of leadership and achievement as a senior sales, marketing and business development executive in developing high tech markets. Most recently, John was a General Manager within the Documentum Group of EMC. Prior to this, he was President and CEO of Authentica, a leading information security company which was acquired by EMC. Before leading Authentica, he was Chief Marketing Officer and Executive Vice President of Sales for Counterpane Internet Security, with responsibility for establishing the company marketing strategy and driving sales. Counterpane was acquired by British Telecom. John also spent more than eight years at Symantec Corporation in senior management roles. In his last position there, he was Vice President of Business Development and Alliances, driving strategic alliances with major vendors including HP, IBM, and Intel. These alliances were considered by the industry to be major contributors to Symantec's dramatic growth in sales to corporations.
Speaker - John Kembel, Co-founder and CEO, HiveLive
John Kembel is a leader in the design thinking movement, which advocates an experience-centered approach to product design, and places design at the center of corporate performance. As a repeat entrepreneur, John has been creating and bringing new products and technologies to market for more than a decade. He gained experience with startups when he co-founded DoDots, a high-profile, venture-backed internet company. He has directed cutting edge, innovative companies that provide solutions reflecting an elegant mix of sound engineering and top-notch design. He has won national and industry awards in design, and frequently consults as an innovation expert for major consumer product companies nationwide. He is a Consulting Associate Professor and Strategy Board Member for the new Hasso Plattner Institute of Design at Stanford University (th
